UX Design School Authorship
JayJay UX Writing Course
In January of 2020 I created my first UX Writing course for a Ukrainian school of design and tech Projector. It was a fun and rewarding experience and the course got popular but since I lived in Canada, I handed over the rights and stepped away from leading it as a mentor.
A year later, by the end of 2021, a few Ukrainians living in Indonesia saw a perfect market fit for a UX Writing course in that area and opened a local design school JayJay. They approached me since I already had the right experience and I took on the challenge.
Company /
JayJay School
Role /
Course author
Duration /
8 months
Dates /
2021-2022
My impact
Structure and planning
Before I sat down to create the materials, I had to structure all of the knowledge I had, distill it into concrete course plan, accommodate such nuances like business goals and team work to create a comprehensive program.
Lectures and supporting materials
The next part was creating course decks. I tried to make sure that every lecture is around 30 minutes long because it's the average time a person is susceptible to new information. I also developed home tasks for each lecture and added helpful links to related books, articles, and videos.
Recording and follow-ups
I recorded a total of 13 lectures + separate intros, and created home tasks for each. I've also recorded a promo video with a videographer and provided images for promo materials.
Global UX
The course is currently running with Indonesian mentors who are a perfect fit and help us bridge the language and culture gap between the international UX Writing patterns and what's accepted and popular in Indonesia.
The work
The insides of the course combine fact-heavy slides with fun and interactive learning. I tried to be animated and engaging in my delivery, made a continuous emphasis on empathy, clarity, and brevity.
Public speaking is one of my favorite things. I know, I know, it's topping the list of most common fears, followed by death. But I love it.
The pandemic and remote work were extremely hard for an extraverted, public-loving person like myself.
Delivering lectures and sharing knowledge through online courses was the next best thing. I'm very grateful I got to do it and looking forward to more workshops and lectures in our hybrid future.